As Marketing Design Associate at ISlide, I am responsible for the creative development and execution of all visual marketing. My creative process involves research, collaboration, ideation, and many rounds of iteration before handing off final deliverables.
When tasked with the marketing creative for ISlide’s latest product launch, I was eager to bring a fresh, modern, and product-focused approach to my designs. The Motive, ISlide’s first new product in over a decade, was itching for a clean, minimal aesthetic that let the shoe do the talking. Through the use of strategic cropping, intentional framing, and meticulous layouts, I was able to make a bold statement with my copywriting and design for the Motive launch.
